Tuesday 20 May 2014

Say My Name: Winterlight Pitch Feedback

Feedback from the clients we presented to for the Winterlight Festival Pitch that we received today. A little bit of motivation for the final push!

Group 2 Say My Name Studio

The presentation at the college by the students was engaging, friendly and extremely informative about the concept of the designs. We enjoyed the discussion and  remarked that the three students acted as a team, spoke clearly and presented themselves as professional designers.

The logo linked successfully to the brief as it was flexible and could be used in a variety of ways. We felt the idea of using a photogram was novel and very useable for Winterlight. The idea of photosensitive printing inks was exciting as was the concept of involving sponsors with a transparent window sticker. We felt this group used the idea of light and linked it successfully to the brief. The copywriting ideas "there are 3709 light bulbs..." was excellent and again this is an idea we would like to develop in conjunction with the group. We will be happy to work with Say My Name and develop the ideas for the Festival next December.

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